
Thou Shalt Innovate introduces the reader to Israelis who exude light in the face of darkness, people who have chosen hope and healing over death and destruction. In a world that has more than its share of darkness, these stories are rays of light.

Next, an in-depth look at the global challenges facing planet Earth and the transformative innovations that will fundamentally transform our species. These are the inspiring stories of the individuals that will shape the course of human events.
Keep up to date with Avi Jorisch!
Thou Shalt Innovate introduces the reader to Israelis who exude light in the face of darkness, people who have chosen hope and healing over death and destruction. In a world that has more than its share of darkness, these stories are rays of light.
Next, an in-depth look at the global challenges facing planet Earth and the transformative innovations that will fundamentally transform our species. These are the inspiring stories of the individuals that will shape the course of human events.


Keep up to date with Avi Jorisch!
Thou Shalt Innovate introduces the reader to Israelis who exude light in the face of darkness, people who have chosen hope and healing over death and destruction. In a world that has more than its share of darkness, these stories are rays of light.
Next, an in-depth look at the global challenges facing planet Earth and the transformative innovations that will fundamentally transform our species. These are the inspiring stories of the individuals that will shape the course of human events.
Keep up to date with Avi Jorisch!





Thou Shalt Innovate and NEXT both profile wondrous innovations that are collectively changing the lives of billions of people around the world and will shape the course of human events. Thou Shalt Innovate shares the stories of Israelis of all faiths who are helping to feed the hungry, cure the sick, protect the defenseless, and make the desert bloom. Israel is playing a disproportionate role in helping solve some of the world’s biggest challenges by tapping into the nation’s soul: the spirit of tikkun olam – the Jewish concept of repairing the world. NEXT takes a global look at the massive challenges humanity will face over the coming decades. This book features the innovators, companies and countries who are solving these challenges, making the world a better place and fundamentally shaping the course of humanity’s destiny.
Meet the InnovatorsHear author Avi Jorisch discussing Israeli innovation:
























“People forget that the only real border that matters is the thin blue line of our atmosphere. The riveting stories in Next show readers what the future of humanity, protected by that thin blue line, might look like – coming very soon.”
retired NASA astronaut; artist; author
Photo: Nicole Stott
“Thou Shalt Innovate is full of inspiring stories revealing the ancient roots of Israel's innovative spirit, and how that drive to improve the world continues to play out on a global stage. It's a great read for entrepreneurs, business leaders, and anyone who wants to understand where innovation comes from and how it's done.”
Saul Singer (with Dan Senor)
co-author, Start-Up Nation: The Story of Israel's Economic Miracle
Photo: Saul Singer
“Want to understand the Israel of today, the nation that leads the world in problem solving? Thou shalt read Thou Shalt Innovate!”
author, Let There Be Water: Israel's Solution for a Water-Starved World
Photo: Seth M. Siegel
“Thou Shalt Innovate tells the remarkable story of how Israeli technology has helped not only Israelis, but the entire world. No country in history has contributed so much to humankind in the first seventy years of its existence.”
Emeritus Harvard law professor; author, The Case for Israel
Photo: Bachrach Pictures, Boston, MA
“What a truly inspirational book. Avi Jorisch shows us how, in Israel, human ingenuity is helping to heal a fractured world. A wonderful, life-enhancing work!”
former Chief Rabbi of the UK
Photo: Blake Ezra
“Thou Shalt Innovate is full of inspiring stories revealing the ancient roots of Israel's innovative spirit, and how that drive to improve the world continues to play out on a global stage. It's a great read for entrepreneurs, business leaders, and anyone who wants to understand where innovation comes from and how it's done.”
Dan Senor (with Saul Singer)
co-author, Start-Up Nation: The Story of Israel's Economic Miracle
Photo: Dan Senor
“The biggest climate and development challenges are too big to ignore. Jorisch offers a hopeful glimpse into the inspiring minds behind the innovations that embody our better future.”
Special Envoy for International Water Affaris, Kingdom of the Netherlands; Sherpa to the United Nations High Level Panel on Water
Photo: Henk Ovink
“Thou Shalt Innovate gives the reader a refreshing glimpse at Israel's greatest natural resource - her people. It is no coincidence that the Hebrew prophet Isaiah prophesied they would be a light unto the nations.”
US Director, International Christian Embassy Jerusalem
Photo: Susan Michael
“This book left me in awe of the abundance of modern innovations emanating from the ancient Holy Land. A must-read!”
Chairman, National Religious Broadcasters
Photo: Michael Little
“The fascinating stories featured in Next show what the future of humanity on Earth – and maybe even other planets – might look like in the near future. The book will also give readers tremendous hope for their lives and for our future as a species.”
Toomas Hendrik Ilves
former President of Estonia
Photo: Toomas Hendrik Ilves
“The secret of Israel's innovation is about leadership, determination, and, perhaps above all, about seeing opportunity when others predict failure. Thou Shalt Innovate gives readers a valuable insight into Israeli innovation and entrepreneurship, together with some inspiring lessons in leadership.”
CEO, Google Israel
Photo: Meir Cohen
“Will make every reader feel hopeful - and see Israel in a different light.”
former US Special Middle East Coordinator
Photo: Washington Institute
“Next brilliantly illuminates the inventors and accelerating convergence of innovative technologies reshaping almost every aspect of our lives, and their implications and potential to cure the sick, feed the hungry, eradicate poverty, and heal the planet.”
MD, Chair for Medicine and Neuroscience, Singularity University; founder and Chair, Exponential Medicine
Photo: Daniel Kraft
“These stories speak to the dynamic drive, creativity, and desire of Israel to improve the lives of all human kind thru ingenuity and unparalleled moxie.”
President, The Israel Project
Photo: Josh Block
“Avi identifies the secret sauce behind Israel's innovative prowess by telling the story of how that tiny country leverages its technology to better the lives of billions of people around the world. . . . This insightful and uplifting book shines a bright light on the country's heart and soul.”
serial entrepreneur and Israel's unofficial ambassador of technology
Photo: Christopher Michel CC BY 2.0, via Wikimedia Commons
“Hundreds of millions of people around the world lack the most basic human necessities and health services. Amazingly, tiny Israel has risen to the occasion to help. Avi Jorisch's Thou Shalt Innovate is not only uplifting but tells the story of Israel's meteoric rise from fledgling state to established light unto the nations.”
Founder and CEO, Innovation: Africa
Photo: Innovation Africa
“Realizing the enormous strides that Israel, a young country like my own, has made in such a short period of time will provide readers of Thou Shalt Innovate tremendous hope. We can all celebrate Israel's incredible technological contributions that improve the state of humanity.”
Foreign Minister of Togo
Photo: Robert Dussey
“Thou Shalt Innovate grasps the truth of this era. Innovation is a sacred task and technology a sacred means enabling us to repair this world. This inspiring book calls us to expand our moral imagination in exercising the unprecedented power with which our generation has been gifted.”
President, National Jewish Center for Learning and Leadership (CLAL)
Photo: Irwin Kula
“Next compellingly builds upon the case for a sustainable existence for our species both on and off planet through pioneering innovation, thrillingly captured in this storied chronicle."
MD, PhD, Aerospace Mission Specialist
Photo: Yvonne Cagle
“Next is a must-read book featuring game-changing innovations that are having an outsized impact on human history and are poised to transform our species from a society of takers to a society of givers.”
Martin Eberhard
co-founder and former CEO, Tesla Motors
Photo: Martin Eberhard
“In the coming decades, planet Earth will undergo the unimaginable equivalent of twenty thousand years of progress. Next demonstrates brilliantly how we are in a position to fundamentally shape our destiny by leveraging exponential technologies to achieve our most sublime hopes.”
CEO, Google Middle East
Photo: Meir Brand
“Avi Jorisch has demonstrated once again that he is one of the most incisive and far-sighted thinkers on our planet, offering us not just a glimpse into what’s next over the horizon but a lodestar to where we should be going to ensure a better future for us all.”
Afshin Molavi
Senior Fellow, Foreign Policy Institute, Johns Hopkins University School of Advanced International Studies
Photo: Afshin Molavi
“Thou Shalt Innovate is a book the world needs to pay attention to. In a rich and exhilarating narrative, Avi Jorisch outlines the roadmap for how Israelis innovate while making the world a better place, and how other countries and people can follow suit.”
Editor in Chief, Jerusalem Post; co-author, The Weapon Wizards
Photo: Israel Sellem
“Next offers a thought-provoking narrative: in the coming decades, the world will change to such a degree that today’s science fiction is tomorrow’s science.”
Rodolphe Barrangou
Distinguished Professor, CRISPR Lab Lead, North Carolina State University
Photo: Rodolphe Barrangou
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